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29th April 2014 Grosvenor House Hotel Park Lane, London

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The Shortlist 2014

We are delighted to present you with the 2014 Performance Marketing Awards Shortlist. Recognising the best of the performance marketing industry and celebrating innovation, creativity and success.

With 25 categories and over 300 applications, entries were judged by an expert panel of judges and the final shortlist highlights those networks, agencies, advertisers and publishers who have excelled throughout 2013.

Click on the tabs below to reveal the shortlist of potential winners for each category.

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Sponsors of the Performance Marketing Awards

3rd Party Performance Marketing Innovation

  • MediaVest with FeedSpark for CreditCardvu
  • Outbrain
  • Skimlinks Editor
  • Sociomantic Labs
  • Ve - Neilson Online Abandonment Conversion
  • Yieldify
Sponsors of the Performance Marketing Awards

Advertiser Innovation

  • BT, Quidco & Affiliate Window
  • Crave & Lamb - Cheltenham Fever At Coral
  • Domino's The Support Group
  • Nokia, Microsoft & FusePump BuyNow Solution
  • Performics for RBS Group
Sponsors of the Performance Marketing Awards

Best Agency

  • 7thingsmedia
  • Havas Media Group
  • Neo@Ogilvy
  • Optimus Performance Marketing
  • R.O.EYE
  • Stream:20
  • United Digital Group
Sponsors of the Performance Marketing Awards

Best Agency-led Performance Marketing Campaign

  • 7thingsmedia with Furniture Village
  • Carat for Clydesdale Bank
  • Net Media Planet The Power of Now: TV-Online
  • Omnicom Media Group with Hewlett Packard
  • Performics for RBS Group
  • Trend Micro and DigitasLBi
  • twentysix digital for Damart
  • Viking in conjunction with Summit & Tradedoubler
Sponsors of the Performance Marketing Awards

Best Brand Engagement Campaign

  • 7thingsmedia with Liberty London
  • affilinet with Thomas Cook Group
  • Chalk Social with Warehouse Style Me If You Can
  • iProspect for GM & Vauxhall
  • myThings for Shop Direct
  • Next Jump & Hotels.com
  • Tradedoubler & Tesco.com for the Hudl Campaign
  • VoucherCodes.co.uk with The Body Shop

Best Email Marketing Campaign

  • affilinet with Tesco Kitchens
  • DiscountVouchers in conjunction with LivingSocial
  • twentysix digital for Brighthouse
  • Ve - Three Pre-Submit Re-Engagement Campaign
  • Vizeum and Malibu
  • VoucherCodes.co.uk Black Friday Campaign
Sponsors of the Performance Marketing Awards

Best Lead Generation Campaign

  • Convertr Media
  • Fitness First & Affiliate Window
  • Mindshare Automotive
  • Mindshare with BP
  • vouchercloud - Ocado: Checkout our success
  • Yieldify with M&Co
Sponsors of the Performance Marketing Awards

Best Managed Affiliate Programme

  • 7thingsmedia with Furniture Village
  • BT & Affiliate Window
  • Commission Junction and Homebase
  • Commission Junction and TUI
  • Dixons & Affiliate Window
  • John Lewis & Affiliate Window
  • MADE.COM
  • OMG for Confused.com
  • Tradedoubler & Morrisons Cellar
Sponsors of the Performance Marketing Awards

Best Mobile Marketing Campaign

  • Domino's & Affiliate Window
  • myThings for Littlewoods.com
  • Somo and Very.co.uk Christmas Campaign
  • TopCashback, Mobile and Snap & Save
  • Tradedoubler & The Body Shop
Sponsors of the Performance Marketing Awards

Best New Entrant

  • 7thingsmedia with Furniture Village
  • Convertr Media
  • EE in conjunction with Affiliate Window & MEC
  • iProspect for Hive by British Gas
  • NetRefer
  • Sociomantic Labs
  • Tradedoubler & Morrisons Cellar
  • Tradedoubler & Venere
Sponsors of the Performance Marketing Awards

Best Search Campaign

  • 7thingsmedia with Tessuti
  • iCrossing with UNIQLO
  • iProspect for BAYV
  • JVWEB & Microsoft Store UK, a new keyword approach
  • MEC with EE
  • Starcom MediaVest: Driving Demand
  • Starcom MediaVest: Lodging Results
  • theMediaFlow with the HIPPOBAG
  • vouchercloud - Full Body Search
Sponsors of the Performance Marketing Awards

Best Use of Data

  • affilinet with Debenhams
  • Convertr Media
  • DC Storm and House of Fraser
  • F&F Clothing Performance Display with Criteo
  • Insight - Demonstrating the Value of Performance
  • Linkdex Publisher Discovery
  • Nokia, Microsoft & FusePump BuyNow Solution
  • Quidco and Shop Direct collaboration
Sponsors of the Performance Marketing Awards

Best Use of Display

  • Crave & Lamb - Cheltenham Fever At Coral
  • F&F Clothing Performance Display with Criteo
  • GDM & Eventim
  • Vestiaire Collective with Sociomantic
Sponsors of the Performance Marketing Awards

Best Use of Performance Marketing as part of a Multi-channel Campaign

  • Commission Junction and Argos
  • JVWEB & Microsoft Store: When diversity means ROI
  • O2
  • Rakuten Marketing and Rakuten Play.com
  • Tradedoubler & Seatwave
  • Tradedoubler & Tesco.com
  • twentysix digital for Brighthouse
  • VoucherCodes.co.uk with Marks & Spencer

Best Use of Social Media

  • iProspect for Asda
  • iProspect for Tourism Ireland
  • Nectar
  • Pegasus with Bio-Oil
  • R.O.EYE with UK Barn Finds for eBay
  • TopCashback.co.uk with Sky and #skychristmasmovies
Sponsors of the Performance Marketing Awards

Global Excellence in Performance Marketing

  • CAKE
  • DigitasLBi and Etihad Airways
  • JVWEB goes worldwide for Microsoft Store
  • Neo@Ogilvy for Sony Europe
  • Nokia, Microsoft & FusePump BuyNow Solution
  • Performance Horizon Group
  • RetailMeNot, Inc.
  • The Hut Group & The zanox Group
  • vouchercloud - Thinking globally, acting locally
Sponsors of the Performance Marketing Awards

Grand Prix Award

  • To be announced on the night
Sponsors of the Performance Marketing Awards

Hotshot Rising Star Award

    • Ami Spencer – Head of Affiliates at vouchercloud
    • Amy Lucas – Senior Account Manager at Tradedoubler
    • Amy Todd – Account Manager at MEC Global
    • Lauren Forbes – Key account manager at Commission Junction
    • Shaun Hobbs – Account Manager at R.O.EYE
    • William Goff – Head of Client Delivery at Performance Horizon Group
Sponsors of the Performance Marketing Awards

Industry Choice of Partner

    • Industry Choice of Network

    • Affiliate Window
    • affilinet
    • Commission Junction
    • Rakuten Marketing
    • Tradedoubler
    • Webgains

    • Industry Choice of Publisher

    • GDM Digital
    • Quidco
    • Savoo
    • Shopstyle
    • Stylenest
    • TopCashback.co.uk
    • Ve Interactive
    • vouchercloud
    • VoucherCodes.co.uk
    • Yieldify

    • Industry Choice of Advertiser

    • ASDA
    • BT
    • Debenhams
    • Expedia
    • JD Williams Group
    • John Lewis
    • LivingSocial
    • The Hut Group
    • Very.co.uk
Sponsors of the Performance Marketing Awards

Network Innovation

  • Affiliate Window for Device Reporting
  • Affiliate Window for MyAW
  • IgnitionOne LiveMarketer
  • OMG Rewards
  • The Tradedoubler Product Panel
  • Tradedoubler Meta Data Project
Sponsors of the Performance Marketing Awards

Publisher Innovation

  • Fix Links for The Zoo Project
  • FOUND transforming Red5's Feeds for Search Success
  • Next Jump & John Lewis Gift Guide
  • Quidco
  • SaleCycle & Matalan with On-Site Remarketing
  • TopCashback launches Snap & Save with O2
  • Yieldify with Tesco
Sponsors of the Performance Marketing Awards

The Finance Award

  • Aviva & Affiliate Window
  • Churchill Car Insurance
  • Neo@Ogilvy for American Express
  • OMG for Legal & General
  • Performics for RBS Group in partnership with OMG
  • vouchercloud - A nod in the right direction
Sponsors of the Performance Marketing Awards

The Retail Award

  • 7thingsmedia with Furniture Village
  • Commission Junction and Argos
  • Commission Junction and Homebase
  • Dixons Retail & Affiliate Window
  • Harveys Furniture with R.O.EYE
  • John Lewis & Affiliate Window
  • Nike with Webgains
  • vouchercloud - Joules: A strategy set in stone
Sponsors of the Performance Marketing Awards

The Technology & Telecoms Award

  • BT & Affiliate Window
  • Carphone Warehouse Online Solutions
  • Omnicom Media Group with Hewlett Packard
  • TopCashback.co.uk
  • uSwitch.com
  • Vodafone & Affiliate Window
Sponsors of the Performance Marketing Awards

The Travel & Leisure Award

  • 7thingsmedia with James Villa Holidays
  • Carat for Netflights
  • Commission Junction and TUI
  • Resorthoppa & Affiliate Window
  • TopCashback.co.uk
  • Tradedoubler & Hotels.com

Sponsors & Partners


2013 Video Showcase