The reach and effectiveness of Performance Marketing continues to expand. Through collaboration we successfully drive Billions in sales for brands on a performance basis across not just Affiliate Marketing but within Search, Display, Email, Social Media and Mobile.
After growing the a4uAwards for five incredible years, we are excited to announce that in 2012 we will be re-positioning and growing as the Performance Marketing Awards.
Embracing tightly the ethos behind traditional Affiliate Marketing principles, the awards in 2012 will persist to reward and recognise innovation and excellence within the wider Performance Marketing channel.
Categories will now include Best use of Data, Best Consumer Targeting Campaign and Best use of Email.
These new awards sit alongside stalwarts Publisher Innovation, The Vertical Awards, Best Agency and the Publishers' Choice of Network. View all categories
‘Winning the award has helped to further highlight the profile of our brand within the industry and has been an incredibly successful marketing tool when recruiting new affiliates to the scheme’
Joshna Patel, Affiliate Manager — redletterdaysA record breaking crowd joined Rufus Hound for our 5th Awards. The introduction of a number of new award categories including ‘Best use of Mobile’, ‘Best use of Social Media’ and the ‘Hot Shot Rising Star’ award were scheduled to match the evolution of the industry.
After reaching capacity at the Hilton Park Lane we moved to Europe’s largest ballroom at the Grosvenor House Hotel. 2010 was a year for vouchercodes.co.uk as they scooped three major categories. New ones included ‘Best Lead Generation Campaign’ and ‘Best Paid Search Partnership’.
Jason Manford took to the stage in 2009 as we once again reached the venue capacity. A year of innovation from Skimlinks secured the team three awards including Innovative Publisher, Best New Entrant and Best use of Technology.
Firmly supported by the industry and Hosted by no other than Michael McIntyre our first black tie awards were a sell out and firmly put Affiliate Marketing into the well deserved spotlight.
Our inaugural awards were co-located with a4uexpo, Europe's largest Performance Marketing Conference. The first awards were a laid back affair with traditional Fish and Chips and a networking vibe. A fantastic year for Affiliate Window as they secure three major awards including Publisher's Choice of Network.
'Winning an a4uAward gave us the independent industry recognition we needed to get cut through in the crowded, competitive affiliate landscape. Since the a4uAward wins we've seen an increase in advertiser interest which is fantastic and helping drive our business forward'
Duncan Jennings, MD — vouchercodes.co.uk