In Association with webgains

29th April 2014 Grosvenor House Hotel Park Lane, London

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Best Use of Performance Marketing as part of a Multi-channel Campaign

About This Award

Performance marketing and its increasing integration within the wider digital marketing mix was more evident in 2012 than ever before. Careful and smart implementation is therefore essential. Judges will be looking for competent integration of performance marketing by a publisher, network, agency or advertiser, enabling them to successfully manage expectations whilst adding incremental or innovative sales value.


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