Proficient and successful management of a paid search campaign are likely to pique a judge’s interest in this particular category.
Successful entrants must demonstrate an innovative use of the channel, incorporating new tools where necessary, managed by an in-house team or for a client.
Judges will seek alignment to brand values and goals across a well thought-out and delivered effort.
“We see The Performance Marketing Awards as the most important evening in the awards calendar and as a result continue to support the event. Aside from the high level of care and attention the team give us they also ensure that the night is perfectly executed and an enjoyable environment within which to host our clients.”Sam Behar, Client Services Director, Crave & Lamb
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