Celebrating 20 years of industry excellence
2026 categories are available now
Who Won in 2025?
Explore the winners’ archive and see the campaigns, partnerships, and strategies that took home the gold. Get inspired and discover what it takes to claim your own trophy in 2026.
Partnership Opportunities
Put your brand in the spotlight and reach decision makers in the industry. Reach out to our Sales Manager, Gabby for partnership opportunities.
Shortlist Networking Brunch
New for 2026, finalists, judges, and sponsors will gather at Soho House for an exclusive morning of celebration, networking, and inspiration. Invitation only for shortlisted candidates and sponsors.
Celebrating 20 Years of Innovation, Creativity and Excellence
It’s been a privilege to watch affiliate and performance marketing grow over the past 20 years. From 12 categories, fish and chips, and a Ricky Gervais lookalike in a pub by ExCeL, to 30+ categories, countless winners, and a million memories, we now celebrate our 20th edition.
With new categories alongside fierce favourites, the night promises a spectacular celebration of the people and campaigns that make this industry so special.
This year also sees the launch of the Shortlist Brunch at Soho House – an exclusive chance for shortlisted entrants, sponsors, and special guests to come together in one of London’s most iconic clubs for food, discussion, and inspiration ahead of the big night.
We hope you’ll join the great and the good for a very special celebration – and consider thrusting your brand into the spotlight for this unique evening of rewarding excellence and innovation in an industry we all love.
Matthew Wood
CEO, Hello Partner
2025 Winners Included
Thanks to our 2026 sponsors
Captiv8 simplifies influencer marketing for the modern creator economy. Captiv8 empowers marketers to build sharp creator partnerships by streamlining creator identification and selection. Once creators have been identified, Captiv8’s workflow and planning makes scalable campaign activation an effortless lift. From content approvals to paid amplification, and creator payments – all aspects can be handled with ease and in compliance across the platform. As with all marketing and advertising, measurement is key. Captiv8 has built customizable reporting and real-time optimizations in-platform. Marketers feel at ease using Captiv8 because they build strategy, and with the help of Captiv8’s platform and technology – campaigns come to life with the utmost ease.
What makes Captiv8’s technology so intuitive? The answer is simple – Captiv8 began in the heart of brand partnerships, connecting creators with brands. With a team of in-house experts, we believe in our product because we use our product to streamline our own workflow.
If you’d like to learn more about our influencer marketing solutions please email global@captiv8.io
https://captiv8.io/?utm_term&utm_campaign=S%20%7C%20Dynamic&utm_source=adwords&utm_medium=ppc&hsa_acc=3527574996&hsa_cam=13955075956&hsa_grp=120307124570&hsa_ad=535460492150&hsa_src=g&hsa_tgt=dsa-1391959055433&hsa_kw&hsa_mt&hsa_net=adwords&hsa_ver=3&gclid=CjwKCAiA0cyfBhBREiwAAtStHHpd4SVx_SfnlEQUoCixb5dMPnea3sE2EHY1V_lyWlICV0iM2_DNdxoC064QAvD_BwE Twitter
Cardlytics is a digital advertising platform. We partner with financial institutions to run their banking rewards programs that promote customer loyalty and deepen banking relationships.
In turn, we have a secure view into where and when consumers are spending their money. We use these insights to help marketers identify, reach, and influence likely buyers at scale, as well as measure the true sales impact of marketing campaigns. Headquartered in Atlanta, Cardlytics has offices in Palo Alto, Los Angeles, New York, and London. Learn more at www.cardlytics.com.
FinanceAds International is the leading performance-based marketing agency and affiliate network in the financial sector. Our team of experts specializes in promoting financial service companies online through effective and results-driven affiliate marketing campaigns. As the award-winning network for banks, insurance and Fintech companies, we have established ourselves as the go-to experts in this field.
Gen3 Marketing is the largest affiliate marketing agency in the world and were honoured with the “2023 Agency of the Year” award by Awin and have maintained their position as the #1 Affiliate Agency in the Digital Commerce 360 Top 1000 Leading Vendors Report for the seventh consecutive year.
As the most awarded affiliate marketing agency, we leverage our 16+ years of relationship management expertise and data-driven capabilities to transform businesses. From premium content to deals and loyalty, we build and maintain full-funnel programs that drive consistent customer acquisition and revenue growth.
We help turn more of your clicks into customers with data driven, performance-based advertising. Every day our global network of publishers and media connects businesses with millions of new customers across Finance, Travel and Retail verticals. Whether your goal is increased sales, leads, app installs or web traffic, or bigger market share in the cashback channel, we give you the tools to unlock it through our Affiliate Network, Performance Analytics and Incentive Marketing solutions. Over 1,000 of the world’s most successful businesses choose Optimise to deliver the highest-value customers from their ad spend.
VEVE is a technology-based performance and brand marketing platform that enables brands to connect with 500 MN+ unique users across various mobile handsets (OEMs), Internet Browsers, App stores and Premium Apps across the globe. The strong collaboration enables brands to access 36% of smartphone and desktop users in North America and 50% across Europe. The massive reach along with the novelty of the VEVE’s on-device ad formats helps brands drive clicks, visits, new user acquisitions, sales, subscriptions, and app installs.
Adtraction is a leading partner marketing platform that helps brands across Europe increase their sales at a predictable cost, while enabling partners to monetise their content and traffic. The company works with brands across multiple industries, ranging from e-commerce to financial services. With a user-friendly platform, Adtraction connects brands with a diverse range of marketing partners, from influencers and media houses to apps, tech platforms and comparison sites. The company was established in 2007 and is headquartered in Stockholm, Sweden, with offices in 12 countries across Europe.
Atolls helps millions of consumers make smart spending decisions online. These consumers engage with our shopping destinations, including Hotukdeals and over 40 other deal communities, cashback platforms, and coupon sites, throughout their purchase journeys. We enable advertisers to engage with high-intent audiences when and where it matters the most.
The #1 CSS partner for peak performance.
Redbrain is a UK-based CSS partner dedicated to helping online retailers unlock incremental sales by getting their products in front of high-intent shoppers. Founded in 2016 and now recognised as Europe’s #1 Comparison Shopping Service (CSS) partner by volume, we combine advanced AI-driven technology with hands-on expertise to drive billions in additional sales on a CPA basis. We work as an extension of our partners teams, enhancing product visibility across Google Shopping, Microsoft Ads and leading price comparison sites. At Redbrain, we’re focused on transparent, measurable growth that complements existing marketing strategies and maximises ROAS.